# Impact scores

Canonical URL: https://sunbeam.cx/impact

## Pick the fixes that will move your numbers the most

Every theme scored by its effect on the metric you care about. Sort your backlog by what actually moves it.

[Try it on your data](https://sunbeam.cx/try)

The page shows a live impact dashboard demo where each theme is scored against the chosen outcome metric.

## What an impact score is

Themes tell you what customers are talking about. Impact scores tell you what each theme is costing you. Sunbeam ties every theme to the metric you care about (NPS, star rating, conversion, retention, revenue, or anything custom you plug in) and works out how much each one is pulling that number.

## What they look like in practice

- "Checkout latency is costing you 0.56 stars in the App Store."
- "Referral friction lines up with a 4.1 percentage-point drop in 30-day retention."
- "Billing page confusion shows up in 18% of support tickets and predicts churn within 60 days."

## How teams use them

With a number on every issue, nobody has to argue from anecdote. Sort the backlog by revenue at stake. Spend your sprints on the issues that would move the metric the most. Walk into the exec meeting with every item already priced in the unit your exec cares about.